I have a favorite saying: Version One is always better than Version None. This is particularly true in a fast-paced, high-growth company environment. The idea is to get something out there into the value stream. Sometimes this is called a MVP - Minimum … [Read more...]
Three Tips for High School Students Interested in Careers in Technolgy:
My friend Ramon Ray is a consummate technologist. He is creative, enthusiastic, passionate about leveraging technology to help small businesses succeed and a true geek at heart. Ramon sent me quick note explaining that he had been asked to speak to high … [Read more...]
DMARC & Infusionsoft
I'm proud to share an update about a recent advancement to our email infrastructure. We now adopt a new technology called DMARC, which stands for "Domain-based Message Authentication, Reporting & Conformance." It is a new and emerging email … [Read more...]
Never Compromise the Q: Quality
I love to discover new ways of thinking. For years I have balanced three tradeoffs in software development: Fast, Cheap and Good. Pick only two of the following: Build software fast Build software inexpensively Build software with high quality … [Read more...]
Make Yourself Uncomfortable
When you hear the word “uncomfortable”, what comes to mind? I’m guessing you have thoughts or feelings with some sort of negative connotation associated with the concept of being uncomfortable. I know that is exactly how I used to feel about being … [Read more...]
33 Great Books Marc Chesley Read in ’09
A couple of weeks ago, I wrote down some personal objectives for 2010. I originally resolved to read 20 books in 2010. At the time, it seemed like a reasonable goal. I figured that if I read two books a month and gave myself a little wiggle room I would … [Read more...]
Solid State Drives (SSDs) and the Business Owner
I love SSDs! Solid-State Drives or SSDs are storage devices that use solid-state memory to store data instead of spinning hard disks. The SSD is quickly replacing the older-style spinning hard disks that almost everyone has in their computers right … [Read more...]
Geek Week: Tech Advancements @ Infusionsoft
This last year has been one of the best years ever for Infusionsoft technology! During 2009, we tackled many problems that have nagged us for a while and delivered better-than-expected results. The biggest thing we did this year was to strengthen the … [Read more...]
Three Pillars of Email Deliverability, Free Webinar
You may have caught Joe Manna's great blog post last week describing six ways to improve your email deliverability, or maybe you got an email from me a while back about not "peeing in the (email server) pool." Email deliverability has clearly been a hot … [Read more...]
The Relationship Between E-Mail Marketing Sending Frequency and Spam – Part 2
In part two of my series on e-mail marketing and spam, I build upon the points I made in part one. Don't bury your prospects or customers with too many messages. … [Read more...]